
美人ぬか 純米
Moisturizing and whitening
A medicated whitening lotion that suppresses melanin production, prevents blemishes and freckles, and leaves your skin looking fresh and dewy without any dullness.
Product Details | Whitening lotion |
---|---|
Contents | 130mL |
Whitening active ingredient: Tranexamic acid
It blocks melanin information and prevents dark spots and freckles.
"Rice and rice bran moisturizing ingredients" that lead to fresh, beautiful skin.

As "rice and rice bran moisturizing ingredients", in addition to the stork rice bran extract and rice bran ceramide contained in Bijin Nuka Junmai, it also contains rice bran extract hydrolyzate A and rice extract hydrolyzate V. It also contains "moisturizing ingredients" that will lead to fresh, beautiful skin full of moisture.
*1 Phytosteryl, octyldodecyl lauroyl glutamate
Supports whitening care
It contains hydrolyzed rice bran extract A, yeast extract, and gentian extract as moisturizing ingredients that support whitening care. It also contains an aqua conditioning ingredient *3 that prepares the skin for the penetration *2 of the whitening active ingredient (tranexamic acid).
*2 Up to the stratum corneum *3 Bisethoxydiglycol cyclohexanedicarboxylate (moisturizing ingredient)
Stork rice bran extract for moisturizing

Rice bran extract is extracted from rice bran, which is rich in skin-beautifying ingredients such as amino acids, vitamins E and B, polysaccharides, and rice bran oil. Bijin Nuka Junmai contains Stork Rice Bran Extract, which has been developed with particular attention to the ingredients. Stork Rice Bran Extract is an original rice bran ingredient developed from carefully selected rice grown using farming methods that nurture storks [farming methods that nurture safe rice and living creatures at the same time, so that storks, a special natural monument and endangered species, can live there]. It has moisturizing properties as well as anti-aging care effects that maintain the firmness and suppleness of the skin.
* Moisturizing care for skin according to age
Rice bran ceramide protects skin from dryness

Ceramide is the main component of intercellular lipids that are necessary for the stratum corneum on the surface of human skin to fully exert its barrier function. It is lost due to dryness and damage, and decreases with age. Rice bran ceramide replaces the lost ceramide, retains moisture in the stratum corneum, and protects bare skin from external stimuli, preventing dryness and rough skin and keeping bare skin moisturized.